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Elegance and poetry
in the saddle

Talking about Bugno as world champion and winner of the pink jersey of the Giro d'Italia is limiting.

Gianni is the class and elegance of cycling, the champion who with care and attention creates ideas every day and realizes them with programs and products dedicated to enthusiasts and those who live cycling with love.

Concept rigorously  "made in italy" and a team of professionals with whom he shares his projects.

Gianni Bugno "The Champion

by Gianni Bugno

World Champion

Giro d'Italia champion

Traveling with the Champion

Cycling techniques


Sports executive ed ex road cyclist Italian. Professional from 1985 to 1998, fu world champion on the road nel 1991 e nel 1992. In career he obtained 72 victories. He won nine stage wins al Tour of Italy, as well as the final success in the 1990, in addition to four stages al Tour de France e due alla Vuelta a España; he also made his a Milan-Sanremo, a Tour of Flanders, una Milan-Turin e a Tour of Emilia.

Considered, together with Laurent Jalabert, one of the last riders able to compete at the highest levels both in the classic  one day in both large races in stages  of three weeks: thanks to its versatility, Bugno was able to win time trial races, mountain stages and with arrival in sprint, always participating in all the most important cycling competitions of the season. Between 1990 and 1991 he was also number one of the UCI world rankings.

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Cycling Experience

Programs and tours with Gianni Bugno to live your passion not only in the saddle, but also stories and moments of sharing life.

Palestra dell'hotel

WPS Events

Wellness & Performance Sport at the Grand Hotel in Riolo Terme. Program designed for the well-being of the cyclist by the Campion Gianni Bugno and by top-level trainers

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Request your experience, bicycle or Gianni Bugno clothing.

One of our consultants will be at your disposal

@Lifestyle is Fundamental


Pro Magazine 

Una ragazza seduta in piscina di fronte al mare

Where luxury meets quality of life 

Exclusive events and customized programs on request

@Luxury is The Essence

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